Bryant Boats

 
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Bryant Boats

Bryant creates handcrafted boats for enthusiasts seeking leisurely adventures on the water. We redesigned their website to support their story of quality craftsmanship, while helping their customers find the boat of their dreams.

Location : TombrasRole: UX/UI Design, Videography

 
 
 

Objective

Create an online experience that communicated their quality of craftsmanship while helping customers find, build, and locate their dream boat.

Establishing the flow

 
 
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Setting the scene

 
 
 

Finding The boat

Site visitors could narrow down their choices by selecting key elements of their lifestyle, budget, passengers, and preferences.

 

Making it yours

Visitors could create a unique color scheme for their boat and save the specs to send to a dealer or print it out specs to show friends/family.

 

The story

The staff at Bryant Boats played a key role in the creation of each boat made, so we showcased each person’s story and gave a glimpse into the crafters.

 
 

locating your boat

 

Once built, customers could download a spec sheet of their custom boat as well as send it to the closest dealer to arrange a consultation.